ETHICAL POSITIONING

Transparency, Responsibility & Care

Ethics at NITISI are rooted in clarity and honesty. We believe trust is built through openness, not claims.

Each NITISI garment includes a discreet QR code that offers access to:

  • Ingredient information used in the infusion process

  • Functional purpose and design intent

  • pH-conscious considerations

  • Care and washing guidance

  • Product lifecycle and renewal information

This transparency empowers our customers to understand what touches their skin and why.

Beyond product information our ethical commitment includes:

  • Responsible material sourcing

  • Ongoing research into safer, more thoughtful solutions

  • Education-led communication over marketing pressure

  • Long-term wellbeing over short-term consumption

We are building NITISI as a brand rooted in integrity where innovation serves people and progress respects the planet.